HSPLS site
Login
My List - 0
Help
Search
My Account
Databases
HI Newspaper
eBooks/Audiobooks
Learning
PC Reservation
Reading Program
Basic
Advanced
Power
History
Search:
Title Browse
Author Browse
Subject Browse
Best Seller Browse
Music Title Browse
Video/DVD Title Browse
Journal/Newspaper Title Browse
Serial Title Browse
Series Browse (includes Bestseller List)
General Keyword
Title Keyword
Author Keyword
Subject Keyword
Name Keyword
Series Keyword
Score Title Browse
Talking Book Title Browse
Awards Note Browse
Bib No.
Barcode
Refine Search
> You're searching:
HAWAII STATE PUBLIC LIBRARY SYSTEM
Item Information
Summary
More Content
More by this author
Millman, Debbie.
Subjects
Branding (Marketing)
Brand name products.
Industrial designers -- Interviews.
Journalists -- Interviews.
Browse Catalog
by author:
Millman, Debbie.
by title:
Brand thinking and o...
MARC Display
Brand thinking and other noble pursuits [electronic resource] / Debbie Millman ; foreword by Rob Walker.
by
Millman, Debbie.
New York : Allworth Press, c2011.
Subjects
Branding (Marketing)
Brand name products.
Industrial designers -- Interviews.
Journalists -- Interviews.
Electronic Resource
http://hawaii.lib.overdrive.com/ContentDetails.htm?ID=A2571FBE-FF3F-4F18-A386-9165083667F2
This title is available online; click here to access
Electronic Resource
http://excerpts.cdn.overdrive.com/FormatType-410/2616-1/A25/71F/BE/BrandThinkingandOtherNoblePursuitsIns9781581158656.epub
Electronic Resource
https://samples.overdrive.com/?crid=A2571FBE-FF3F-4F18-A386-9165083667F2&.epub-sample.overdrive.com
Electronic Resource
http://images.contentreserve.com/ImageType-100/1486-1/{A2571FBE-FF3F-4F18-A386-9165083667F2}Img100.jpg
ISBN:
9781581158649 (electronic bk.)
1581158645 (electronic bk.)
Description:
1 online resource (x, 324 pages)
Requests:
0
Summary:
We are now living in a world with over one hundred brands of bottled water. The United States alone is home to over 45,000 shopping malls. And there are more than 19 million customized beverage choices a barista can whip up at your local Starbucks. Whether it's good or bad, the real question is why we behave this way in the first place. Why do we telegraph our affiliations or our beliefs with symbols, signs, and codes? Brand Thinking and Other Noble Pursuits contains twenty interviews with the world's leading designers and thinkers in branding. The interviews contain spirited views on how and why humans have branded the world around us, and the ideas, inventions, and insight inherent in the search.
Copy/Holding information
No Item Information
Horizon Information Portal 3.25_9884
© 2001-2013
SirsiDynix
All rights reserved.