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HAWAII STATE PUBLIC LIBRARY SYSTEM
Item Information
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Subjects
Brand name products.
Business names.
Marketing.
Browse Catalog
by title:
Branding : a key mar...
MARC Display
Branding : a key marketing tool / edited by John M. Murphy.
New York : McGraw-Hill, 1987.
Subjects
Brand name products.
Business names.
Marketing.
ISBN:
0070440557 :
Description:
xii, 192 p., [12] p. of plates : ill. ; 25 cm.
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