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Item Information       Summary     More Content     More by this author     Awe, Susan C., 1948-     Subjects     Small business.     International trade.     Globalization.     Browse Catalog     by author:      Awe, Susan C., 1948-       by title:      Going global : an in...         MARC Display

Going global : an information sourcebook for small and medium-sized businesses / Susan C. Awe. by Awe, Susan C., 1948- Santa Barbara, Calif. : Libraries Unlimited, c2009. Subjects Small business.   International trade.   Globalization. ISBN:  9781591586517 (pbk. : alk. paper) : 1591586518 (pbk. : alk. paper) Description:  xv, 265 p. : ill. ; 24 cm. Contents:  Why get into international trade -- Research, statistics, and information gathering -- Market analysis/competitive strategy -- Approaches to exporting/importing -- Basics of setting up an international business -- The entering the world of international selling or franchising -- Sustaining and managing international trade ventures -- The internet and selling globally. Requests:  0   Copy/Holding information No Item Information

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