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Item Information   Holdings     Summary     More Content       More by this author     Bussius, Daniel, author.     Subjects     Marketing.     Marketing -- Social aspects.     Marketing -- Psychological aspects.     Marketing -- Management.     Customer relations.     Consumer satisfaction.     Success in business.     Browse Catalog     by author:      Bussius, Daniel, author.       by title:      Marketing built by l...         MARC Display

Marketing built by love : a human-centered foundation to delight your customers, increase your revenue, and grow your business / Daniel Bussius ; [foreword by Clate Mask]. by Bussius, Daniel, author. Austin, Texas : Greenleaf Book Group Press, [2023] Subjects Marketing.   Marketing -- Social aspects.   Marketing -- Psychological aspects.   Marketing -- Management.   Customer relations.   Consumer satisfaction.   Success in business. ISBN:  9798886450927 (hardback) : Description:  xii, 280 pages : illustrations 24 cm Edition:  First edition. Requests:  0 Summary:  "Mention the word ''marketing,'' and every executive cringes. For decades, we've been told that marketing success is hidden behind secret strategies, hacks, and platforms promising incredible results. Yet those results never come, and business owners around the world are left with lost money and lost time--worse off than where they started. In Marketing Built by Love, Daniel Bussius asserts, with compelling support from academic research, neuroscience, psychology, and over a decade of rigorous real-world testing, that there are four indispensable pillars to marketing success---pillars based on one reality of marketing that will never change: your audience is human"--Dust jacket.   Copy/Holding information Location Collection Call No. Status   Hawaii State Library Adult New Books 658.8 Bu Checked In Add Copy to MyList

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