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  • Mikitani, Hiroshi.
     
     Subjects
     
  •  
  • Electronic commerce -- Management.
     
  •  
  • Business enterprises -- Computer networks -- Management.
     
  •  
  • Business logistics -- Management.
     
  •  
  • International business enterprises -- Management.
     
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  •  Mikitani, Hiroshi.
     
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  •  Marketplace 3.0 : re...
     
     
     
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    Marketplace 3.0 : rewriting the rules of borderless business / Hiroshi Mikitani.
    by Mikitani, Hiroshi.
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    New York : Palgrave Macmillan, 2013.
    Subjects
  • Electronic commerce -- Management.
  •  
  • Business enterprises -- Computer networks -- Management.
  •  
  • Business logistics -- Management.
  •  
  • International business enterprises -- Management.
  • ISBN: 
    0230342140
    9780230342149 :
    Description: 
    247 p. ; 25 cm.
    Contents: 
    Rewriting the rules of language : our journey to Englishnization -- Rewriting the rules of power : the wisdom of empowerment -- Rewriting the rules of expansion : going global -- Rewriting the rules of acquisition : buying companies -- Rewriting the rules of corporate culture : our five principles -- Rewriting the rules of the Internet : a tool for empowerment, speed and joy -- Rewriting the rules of operation : speed, speed, speed! -- Rewriting the rules of giving : the new wave of community involvement -- Epilogue : what happens next : the brand as nation.
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    Summary: 
    The CEO of e-commerce giant Rakuten outlines a collaborative model of global business that challenges zero-sum approaches and empowers local vendors, demonstrating how mutually beneficial relationships between brick-and-mortar businesses and e-retailers can maximize customer bases and service capabilities while enabling long-term growth.
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    LocationCollectionCall No.Status 
    Hawaii State LibraryBusiness, Science & Technology658.872 MiChecked InAdd Copy to MyList


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