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HAWAII STATE PUBLIC LIBRARY SYSTEM
Item Information
Summary
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Herbert, Wray.
Subjects
Thought and thinking.
Browse Catalog
by author:
Herbert, Wray.
by title:
On second thought [e...
MARC Display
On second thought [electronic resource] : outsmarting your mind's hard-wired habits / Wray Herbert.
by
Herbert, Wray.
New York : Crown Publishers, c2010.
Subjects
Thought and thinking.
Electronic Resource
http://hawaii.lib.overdrive.com/ContentDetails.htm?ID=3DA56D12-CEDE-4DF5-A038-76C3750FE4F3
This title is available online; click here to access
ISBN:
9780307461650 (electronic bk. : Adobe Digital Editions)
0307461653 (electronic bk. : Adobe Digital Editions)
Description:
1 online resource (289 p.)
Edition:
1st ed.
Contents:
Part 1: The body in the world. The visceral heuristic: cold shoulders and clean hands -- The visionary heuristic: hills and home runs -- The momentum heuristic: intuitive physics -- The fluency heuristic: the power of penmanship -- The mimicry heuristic: feeling your inner ape -- The mapmaker heuristic: getting away from it all -- Part 2: Numbers in our neurons. The arithmetic heuristic: "for just pennies a day" -- The scarcity heuristic: supply and desire -- The anchor heuristic: why things cost $19.95 -- The calorie heuristic: "will work for food" -- The decoy heuristic: please don't make me choose -- The futuristic heuristic: a wrinkle in time -- Part 3: how the mind makes meaning. The design heuristic: simplicity and purpose -- The foraging heuristic: exploring and exploiting -- The caricature heuristic: engineering prejudice -- The cooties heuristic: contagion and magical thinking -- The naturalist heuristic: back to the garden -- The whodunit heuristic: murder and mortality -- The grim reaper heuristic: loneliness and zealotry -- The default heuristic: not to decide is . . .
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