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Item Information   Holdings     Summary     More Content       More by this author     Heller, Steven.     Subjects     Rand, Paul, 1914-1996 -- Criticism and interpretation.     Design -- United States -- History -- 20th century.     Commercial art -- United States -- History -- 20th century.     Browse Catalog     by author:      Heller, Steven.       by title:      Paul Rand / Steven H...         MARC Display

Paul Rand / Steven Heller ; foreword by Armin Hofmann; introduction by George Lois; essay by Jessica Helfand; [research, Elinor Pettit, Georgette Ballance]. by Heller, Steven. London : Phaidon, 1999. Subjects Rand, Paul, 1914-1996 -- Criticism and interpretation.   Design -- United States -- History -- 20th century.   Commercial art -- United States -- History -- 20th century. ISBN:  0714837989 Description:  255 p. : ill. (some col.) ; 30 cm. Contents:  Routes : the boy art director -- Advertising : modernism comes to Madison -- Publishing : the play instinct at work -- Corporate identity : good design is good business -- Paul Rand : author -- Paul Rand : the modern professor / by Jessica Helfand. Requests:  0   Copy/Holding information Location Collection Call No. Status   Hawaii State Library Art, Music & Recreation 741.6092 Rand He Checked In Add Copy to MyList

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