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Item Information       Summary     More Content     More by this author     Knight, Philip H., 1938-     Subjects     Knight, Philip H., 1938-     Nike (Firm)     Businesspeople -- United States -- Biography.     Sporting goods industry -- United States -- History.     Browse Catalog     by author:      Knight, Philip H., 1938-       by title:      Shoe dog [electronic...         MARC Display

Shoe dog [electronic resource] : a memoir by the creator of Nike / Phil Knight. by Knight, Philip H., 1938- New York : Simon & Schuster Audio, 2016. Subjects Knight, Philip H., 1938-   Nike (Firm)   Businesspeople -- United States -- Biography.   Sporting goods industry -- United States -- History. Electronic Resource http://hawaii.lib.overdrive.com/ContentDetails.htm?ID=B2684B09-7465-47B8-9CBA-DE6F1A045A8F This title is available online; click here to access Electronic Resource http://excerpts.cdn.overdrive.com/FormatType-425/5054-1/2434951-ShoeDog.mp3 Electronic Resource http://samples.overdrive.com/?crid=b2684b09-7465-47b8-9cba-de6f1a045a8f&.epub-sample.overdrive.com Electronic Resource http://images.contentreserve.com/ImageType-100/5054-1/{B2684B09-7465-47B8-9CBA-DE6F1A045A8F}Img100.jpg ISBN:  9781508211815 (electronic audio bk.) 1508211817 (electronic audio bk.) Description:  1 online resource (1 sound file (13 hr., 4 min., 22 sec.)) : digital. Edition:  Unabridged. Requests:  0 Summary:  In this candid and riveting memoir, for the first time ever, Nike founder and CEO Phil Knight shares the inside story of the company's early days as an intrepid start-up and its evolution into one of the world's most iconic, game-changing, and profitable brands.In 1962, fresh out of business school, Phil Knight borrowed $50 from his father and created a company with a simple mission: import high-quality, low-cost athletic shoes from Japan. Selling the shoes from the trunk of his lime green Plymouth Valiant, Knight grossed $8,000 his first year. Today, Nike's annual sales top $30 billion. In an age of startups, Nike is the ne plus ultra of all startups, and the swoosh has become a revolutionary, globe-spanning icon, one of the most ubiquitous and recognizable symbols in the world today. But Knight, the man behind the swoosh, has always remained a mystery. Now, for the first time, in a memoir that is candid, humble, gutsy, and wry, he tells his story, beginning with his crossroads moment. At twenty-four, after backpacking around the world, he decided to take the unconventional path, to start his own business--a business that would be dynamic, different. Knight details the many risks and daunting setbacks that stood between him and his dream--along with his early triumphs. Above all, he recalls the formative relationships with his first partners and employees, a ragtag group of misfits and seekers who became a tight-knit band of brothers. Together, harnessing the transcendent power of a shared mission, and a deep belief in the spirit of sport, they built a brand that changed everything.   Copy/Holding information No Item Information

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