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Strategy rules : five timeless lessons from Bill Gates, Andy Grove, and Steve Jobs / David B. Yoffie and Michael A. Cusumano.

by Yoffie, David B., author.

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New York, NY : HarperBusiness, an imprint of HarperCollinsPublishers, c2015.

Strategic planning.

9780062373953 (hardcover) :

0062373951 (hardcover)

xiii, 254 pages : illustrations ; 24 cm

"The authors of the bestselling Competing on Internet Time (a Business Week top 10 book) analyze the strategies, principles, and skills of three of the most successful and influential figures in business--Bill Gates, Andy Grove, and Steve Jobs--offering lessons for all managers and entrepreneurs on leadership, strategy and execution. In less than a decade, Bill Gates, Steve Jobs, and Andy Grove founded three companies that would define the world of technology and transform our lives. At their peaks, Microsoft, Apple, and Intel were collectively worth some $1.5 trillion. Strategy Rules examines these three individuals collectively for the first time--their successes and failures, commonalities and differences--revealing the business strategies and practices they pioneered while building their firms. Their approaches to formulating strategy and building organizations offer unique insights for start-up executives as well as the heads of modern multinationals"--

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