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HAWAII STATE PUBLIC LIBRARY SYSTEM
Item Information
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Meyerson, Mitch.
Subjects
Internet marketing.
Internet advertising.
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by author:
Meyerson, Mitch.
by title:
Success secrets of t...
MARC Display
Success secrets of the online marketing superstars / Mitch Meyerson.
by
Meyerson, Mitch.
[Irvine, California] : Entrepreneur Press, c2015.
Subjects
Internet marketing.
Internet advertising.
ISBN:
9781599185583 (paperback) :
159918558X (paperback)
Description:
x, 324 pages : illustrations ; 23 cm
Contents:
Strategy, conversion, and mindset. The new rainmaker ; Youtility ; Total online presence ; Creating your social media strategy ; The no-baloney essentials of content marketing that work ; Website conversion ; The shift to visual social media -- Traffic. How to use short-form microcontent to amplify your visibility ; Perfecting PR ; SEO that gets results today and tomorrow ; Email lists ; Let there be links, but what kind? -- Leveraging apps. How to create and implement a Facebook strategy that converts ; Connecting with clients, getting more traffic, and making more sales using Pinterest marketing ; Video marketing ; LinkedIn prospecting strategies that convert connections into clients ; Google+ ; How to attract leads and drive sales with podcasting ; Instagram for business ; It's time to add Twitter to your core marketing strategy ; So many choices! ; What you need to know about mobile marketing ; How to build an award-winning blog in six months ; How to build a loyal, die-hard following of people waiting for your next offer.
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Summary:
"Eager business owners gain access to the playbooks of 24 of today's most respected and well-known online marketers, who reveal their most valuable online strategies and tactics for capturing new customers and influencing ongoing purchases from current ones. Each chapter is a coaching session designed to help business owners avoid the pitfalls and mistakes by the experts who have been there and done that. Readers learn how to develop a personal media brand, build a total online presence, and create a social media strategy that increases traffic. They also discover how to develop and use content that converts visitors into buyers and ultimately loyal customers, succeed with SEO, pay-per-click, and linking strategies that get websites ranked. Also included is information on leveraging social networking apps, including Facebook, online video, and Instagram, and avoiding the mistakes made by new online businesses"--
Copy/Holding information
Location
Collection
Call No.
Status
Due Date
Hawaii State Library
Business, Science & Technology
658.872 Me
Checked In
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Liliha Public Library
Adult Nonfiction
658.872 Me
Lost
09/08/2015
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