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Item Information       Summary     More Content     More by this author     Satterfield, Mark, 1955-     Subjects     Marketing -- Management.     Marketing.     Browse Catalog     by author:      Satterfield, Mark, 1955-       by title:      The one week marketi...         MARC Display

The one week marketing plan [electronic resource] : the set it & forget it approach for quickly growing your business / Mark Satterfield. by Satterfield, Mark, 1955- New York : BenBella Books, Inc., 2014. Subjects Marketing -- Management.   Marketing. Electronic Resource http://hawaii.lib.overdrive.com/ContentDetails.htm?ID=A2E88143-3AC1-4558-9047-6D84D4BEF716 This title is available online; click here to access Electronic Resource http://images.contentreserve.com/ImageType-100/1486-1/{A2E88143-3AC1-4558-9047-6D84D4BEF716}Img100.jpg ISBN:  9781939529794 (electronic bk.) 1939529794 (electronic bk.) Description:  1 online resource (377 p.) Requests:  0 Summary:  We're told marketing is hard. That it requires months of analysis, weeks of brainstorming, and years of consistent implementation. To succeed in marketing, you need the fortitude of General Patton, the genius of Don Draper, and the cash reserves of Warren Buffet. WRONG.One week. That's all it takes for most small and medium-sized businesses to dramatically improve their marketing. And let's face it, most business owners do very little marketing, and what they do is not particularly effective.Business owners often don't know how to best market their company, or are too busy.   Copy/Holding information No Item Information

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