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Item Information   Holdings     Summary     More Content       More by this author     Strauss, Steven D., 1958-     Subjects     Small business -- United States -- Management.     Small business -- United States -- Finance.     New business enterprises -- United States.     Browse Catalog     by author:      Strauss, Steven D., 1958-       by title:      The small business b...         MARC Display

The small business bible : everything you need to know to succeed in your small business / Steven D. Strauss. by Strauss, Steven D., 1958- Hoboken, N.J. : John Wiley & Sons, Inc., c2005. Subjects Small business -- United States -- Management.   Small business -- United States -- Finance.   New business enterprises -- United States. Electronic Resource http://www.loc.gov/catdir/toc/ecip0420/2004016912.html ISBN:  0471684317 (pbk.) : Description:  xi, 435 p. : ill. ; 23 cm. Contents:  In the beginning -- Choosing the right business -- Buying an existing business -- Understanding your market -- Calculating your startup costs -- Write a winning business plan -- Structuring your business -- The money hunt -- Location, location, location -- Branding 101 -- Products and inventory -- Successful pricing strategies -- Small business technology -- Small business software -- Accounting ease -- Making a profit -- Getting and extending credit -- Insurance -- Get a handle on taxes -- Legal ease I -- Legal ease II -- Successful advertising strategies -- Marketing muscle -- Your web presence -- Exodus -- Hiring and firing -- Employee benefits demystified -- Training and motivating your staff -- Extraordinary sales and exemplary customer service -- Selecting the right franchise -- Franchise success secrets -- The home-based business -- Successful home-based business strategies -- The shoestring entrepreneur -- Marketing on a shoestring -- Small business success secrets I: money -- Small business success secrets II: vision. Requests:  0   Copy/Holding information Location Collection Call No. Status   Hawaii State Library Business, Science & Technology 658.022 St Checked In Add Copy to MyList

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