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The sponsor effect : how to be a better leader by investing in others / Sylvia Ann Hewlett.

by Hewlett, Sylvia Ann, 1946- author.

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Boston, Massachusetts : Harvard Business Review Press, [2019]

Mentoring in business.

9781633695658 hardcover :

1633695654 hardcover :

190 pages : illustrations ; 24 cm

Part One. What every leader needs to know: Sponsorship and the power of protégés -- Presenting the research -- and common mistakes -- Payoffs for sponsors -- Part Two. The playbook for success: Identify potential protégés -- Include diverse perspectives -- Inspire for performance and loyalty -- Instruct to fill the gaps -- Inspect your prospects -- Instigate a deal -- Invest three ways -- Bringing it all together -- Part Three. Dangers and legacies: #metoo, the third rail? -- Legacy.

Who's delivering for you? Who has your back? Who's burnishing your brand and expanding what you can get done in this world? Sponsorship is a two-way alliance where a leader partners with junior talent to build their skills and advocate for their promotion--all while receiving stellar performance and loyalty in return. Many know the benefit of finding a sponsor: men and women with sponsors are much more likely to progress to the next rung in their careers than those without. But according to author Sylvia Ann Hewlett, being a sponsor is just as important to career growth as finding one. Senior executives who proactively sponsor others are 53 percent more likely to receive a promotion--and middle-level managers who have protégés are 60 percent more likely to receive a stretch assignment--than those who don't.--

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