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HAWAII STATE PUBLIC LIBRARY SYSTEM
Item Information
Summary
More Content
More by this author
Jones, Graham.
Subjects
Electronic commerce.
Electronic commerce -- Psychological aspects.
Internet marketing.
Internet marketing -- Psychological aspects.
Consumer behavior.
Browse Catalog
by author:
Jones, Graham.
by title:
Click.ology [electro...
MARC Display
Click.ology [electronic resource] : what works in online shopping and how your business can use consumer psychology to succeed / Graham Jones.
by
Jones, Graham.
London ; Boston, Mass. : Nicholas Brealey Pub., 2014.
Subjects
Electronic commerce.
Electronic commerce -- Psychological aspects.
Internet marketing.
Internet marketing -- Psychological aspects.
Consumer behavior.
Electronic Resource
http://hawaii.lib.overdrive.com/ContentDetails.htm?ID=3489A159-2C0B-4BD7-BDEE-7E01AEA461B2
This title is available online; click here to access
Electronic Resource
http://images.contentreserve.com/ImageType-100/1486-1/{3489A159-2C0B-4BD7-BDEE-7E01AEA461B2}Img100.jpg
ISBN:
9781857889307 (electronic bk.)
1857889304 (electronic bk.)
Description:
1 online resource.
Contents:
Why people shop -- Why people shop online -- How people shop online -- It's all about prices -- Shopping carts get abandoned -- Happy customers buy again -- Do my friends like it? -- Can the retailer be trusted? -- Avoiding the cons -- Creating the perfect online store -- The future of online shopping -- CLICK.ology.
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