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A billion wicked thoughts : what the world's largest experiment reveals about human desire / Ogi Ogas and Sai Gaddam.

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New York : Dutton, c2011.

Sex (Psychology)

Men -- Sexual behavior.

Women -- Sexual behavior.

Electronic Resource

ftp://ppftpuser:welcome@ftp01.penguingroup.com/Booksellers_and_Media/Covers/2008_2009_New_Covers/9780525952091.jpg

0525952098 (hardback)

9780525952091 (hardback) :

xvi, 394 p. ; 24 cm.

Two maverick neuroscientists use the world's largest psychology experiment--the Internet--to study the private activities of millions of men and women around the world, unveiling a revolutionary and shocking new vision of human desire that overturns conventional thinking. For his groundbreaking sexual research, Alfred Kinsey and his team interviewed 18,000 people, relying on them to honestly report their most intimate experiences. Using the Internet, the neuroscientists Ogas and Gaddam quietly observed the raw sexual behaviors of half a billion people. By combining their observations with neuroscience and animal research, these two young neuroscientists finally answer the long-disputed question: what do people really like? Ogas and Gaddam's findings are transforming the way scientists and therapists think about sexual desire. Their fascinating and occasionally disturbing findings will rock our modern understanding of sexuality, just as Kinsey's reports did sixty years ago.--From publisher description.

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