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HAWAII STATE PUBLIC LIBRARY SYSTEM
Item Information
Summary
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More by this author
Levy, Justin R. (Justin Robert)
Subjects
Facebook (Electronic resource)
Internet marketing.
Internet advertising.
Social networks -- Computer network resources.
Browse Catalog
by author:
Levy, Justin R. (Justin Robert)
by title:
Facebook marketing :...
MARC Display
Facebook marketing : designing your next marketing campaign / Justin R. Levy.
by
Levy, Justin R. (Justin Robert)
Indianapolis, Ind. : Que, c2010.
Subjects
Facebook (Electronic resource)
Internet marketing.
Internet advertising.
Social networks -- Computer network resources.
ISBN:
9780789743213 (pbk.)
0789743213 (pbk.)
Description:
xvi, 195 p. : ill. ; 23 cm.
Edition:
2nd ed.
Contents:
From dorm room to boardroom : the growth of social networks -- Getting around Facebook : the basics -- Establishing a corporate presence -- Extending Facebook into the interwebs : the power and reach of Facebook connect -- Facebook advertising : how and why you should be using it -- Extending the experience with Facebook apps -- Addressing privacy concerns -- Developing a Facebook marketing strategy -- Using facebook to develop communities -- Best in class -- Shaking the crystal ball : what's next for Facebook.
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