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Incredible communication : uncover the invaluable art of selling yourself / Steven Lewis & Rebecca Weintraub, PhD.

by Lewis, Steven (Communication strategist), author.

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London ; New York : Bloomsbury Business, 2022.

Business communication.

Persuasion (Psychology)

9781472991720 (hardcover)

1472991729 (hardcover)

xvii, 238 pages : illustrations ; 24 cm

Introduction -- Part one. Self-assessment -- Your communication style self-assessment -- Communication dimensions at a glance -- Part two. Foundational concepts -- Credibility capital -- Communication culture -- Perception is reality -- It's all about context -- Part three. Practical advice: becoming an incredible communicator -- Brand you -- Storytelling -- Non-verbal communication -- Agendas: hidden and otherwise -- Meetings, bloody meetings -- Conflict -- Office friends and neighbours -- 6 to an 8 -- Zooming in -- Acing interviews -- High anxiety -- Putting it all together.

"In today's competitive business landscape, the art of communication is more important than ever. It's essential to develop a deep awareness of not only what we say, but also how we deliver it, resulting in a message that is both credible and incredibly impactful. In this era of digital communication and information overload, clear messaging has never been more vital - and personal credibility has never been more valuable. Regardless of experience or expertise, no interview, pitch or meeting will be successful unless it is succinctly, confidently and convincingly delivered."-- Jacket flap.

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