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> You're searching: HAWAII STATE PUBLIC LIBRARY SYSTEM
 
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  • Bernasek, Anna, author.
     
     Subjects
     
  •  
  • Consumer profiling.
     
  •  
  • Data mining.
     
  •  
  • Marketing research.
     
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  •  Bernasek, Anna, author.
     
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  •  All you can pay : ho...
     
     
     
     MARC Display
    All you can pay : how companies use our data to empty our wallets / Anna Bernasek and D.T. Mongan.
    by Bernasek, Anna, author.
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    New York, NY : Nation Books, c2015.
    Subjects
  • Consumer profiling.
  •  
  • Data mining.
  •  
  • Marketing research.
  • ISBN: 
    9781568584744 (hardcover)
    1568584741 (hardcover)
    Description: 
    xii, 240 pages : illustrations ; 22 cm
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    Summary: 
    Examines the corporate practice of gathering massive amounts of data on consumer behaviors, needs, and desires, and using it to influence decision making and determine how much individuals will pay based on how much they are able to.
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    Copy/Holding information
    LocationCollectionCall No.Status 
    Lihue Public LibraryAdult Nonfiction658.8342 BeChecked InAdd Copy to MyList
    Pahoa P/S LibraryAdult Nonfiction658.8342 BeChecked InAdd Copy to MyList


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