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HAWAII STATE PUBLIC LIBRARY SYSTEM
Item Information
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Summary
More Content
More by this author
Zweig, Jessica, author.
Subjects
Branding (Marketing)
Social media.
Creative ability in business.
Success in business.
Browse Catalog
by author:
Zweig, Jessica, author.
by title:
Be : a no-bullsh*t g...
MARC Display
Be : a no-bullsh*t guide to increasing your self-worth and net worth by simply being yourself / Jessica Zweig.
by
Zweig, Jessica, author.
Boulder : Sounds True, 2021.
Subjects
Branding (Marketing)
Social media.
Creative ability in business.
Success in business.
ISBN:
9781683646990 (hardcover) :
Description:
xii, 257 pages : illustrations ; 24 cm
Contents:
Introduction: how I came to be -- Part 1: Be. Real -- Embrace your shit -- No one cares -- The generosity economy -- So...what is personal branding? -- Part 2: Be. Your brand -- How to play the (long) game -- Your mess(age) is your magic -- Introducing the personal brand hologram -- Create endless content with the supernova -- It's all been said before -- Thought leaders think -- Introducing the pinnacle content framework -- Shoot for the stars -- Introducing Orion's roadmap -- Pitch like a pro -- Get your (social media) mind right -- The ten evergreen principles of social media -- Part 3: Be. Free -- Everything is energy -- Color your life -- The future of business is... -- Freedom redefined -- Be your own hero -- Find your edges -- Simply be.
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Summary:
"Zweig explores the myths about branding and gets straight into the heart of what really builds and sustains a personal brand platform: your unapologetic authenticity"--
Copy/Holding information
Location
Collection
Call No.
Status
Hawaii State Library
Business, Science & Technology
650.1 Zw
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Horizon Information Portal 3.25_9884
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