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HAWAII STATE PUBLIC LIBRARY SYSTEM
Item Information
Summary
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More by this author
Hensley, Laura.
Subjects
Advertising -- Juvenile literature.
Advertising campaigns -- Juvenile literature.
Browse Catalog
by author:
Hensley, Laura.
by title:
Advertising attack /...
MARC Display
Advertising attack / Laura J. Hensley.
by
Hensley, Laura.
Chicago, Ill. : Raintree, c2011.
Subjects
Advertising -- Juvenile literature.
Advertising campaigns -- Juvenile literature.
ISBN:
9781410938428 (hc)
1410938425 (hc)
9781406217599 (hbk.)
140621759X (hbk.)
Series:
Raintree freestyle.
Description:
56 p. : ill. (mostly col. ) ; 25 cm.
Edition:
1st ed.
Contents:
Advertising all around you -- A brief history of advertising -- How is an advertisement made? -- Advertising strategies -- Advertising techniques and tricks -- Desperate for attention -- Is it an ad? -- Internet advertising -- Do-it-yourself -- Advertising timeline.
Requests:
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Summary:
We are bombarded by ads almost constantly! This book explains the tricky techniques advertisers use to appeal to an audience.
Copy/Holding information
No Item Information
Horizon Information Portal 3.25_9884
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