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HAWAII STATE PUBLIC LIBRARY SYSTEM
Item Information
Summary
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More by this author
Slywotzky, Adrian J.
Subjects
Demand (Economic theory)
Supply and demand.
Browse Catalog
by author:
Slywotzky, Adrian J.
by title:
Demand : creating wh...
MARC Display
Demand : creating what people love before they know they want it / Adrian J. Slywotzky ; with Karl Weber.
by
Slywotzky, Adrian J.
New York : Crown Business, c2011.
Subjects
Demand (Economic theory)
Supply and demand.
ISBN:
9780307887320 :
Description:
viii, 357 p. ; 25 cm.
Edition:
1st ed.
Requests:
0
Summary:
"Combines the clever, counterintuitive stories about everyday life and human behavior of Freakonomics with the big idea impact of Execution and Good to Great to provide a powerful way of getting a grip on the big issue facing not only business but nonprofits and cultural organizations: declining demand. A core business title as useful for CEOs and middle managers as for the pastor of a church wondering how best to build a congregation and the head of the local symphony looking to diversify and build an audience"--Provided by the publisher.
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