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Item Information       Summary     More Content     More by this author     Thull, Jeff, 1949-     Subjects     Selling -- Handbooks, manuals, etc.     Relationship marketing -- Handbooks, manuals, etc.     Browse Catalog     by author:      Thull, Jeff, 1949-       by title:      Mastering the comple...         MARC Display

Mastering the complex sale : how to compete and win when the stakes are high! / Jeff Thull. by Thull, Jeff, 1949- Hoboken, N.J. : John Wiley & Sons, c2003. Subjects Selling -- Handbooks, manuals, etc.   Relationship marketing -- Handbooks, manuals, etc. Electronic Resource http://www.loc.gov/catdir/description/wiley039/2002153141.html ISBN:  0471431516 (alk. paper) : Description:  xx, 220 p. : ill. ; 24 cm. Contents:  The world in which we sell -- Trapped in the conventional sales paradigm -- A proven approach to complex sales -- Discover the prime customer -- Diagnose the complex problem -- Deliver on the prime promise -- Prime performance leadership -- Prime corporate strategies -- A complex sales future. Requests:  0   Copy/Holding information No Item Information

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