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Item Information   Holdings     Summary     More Content       More by this author     Pulizzi, Joe, author.     Subjects     Target marketing.     Social media -- Computer network resources.     Customer relations -- Management.     Browse Catalog     by author:      Pulizzi, Joe, author.       by title:      Content Inc. : how e...         MARC Display

Content Inc. : how entrepreneurs use content to build massive audiences and create radically successful businesses / Joe Pulizzi. by Pulizzi, Joe, author. New York : McGraw-Hill Education, c2016. Subjects Target marketing.   Social media -- Computer network resources.   Customer relations -- Management. ISBN:  9781259589652 (hardback) : 125958965X (hardback) Description:  xxx, 316 pages : illustrations ; 23 cm. Contents:  Starting the journey -- The sweet spot -- The content tilt -- Building the base -- Harvesting audience -- Diversification -- Monetization -- Next-Level Content Inc. Requests:  0   Copy/Holding information Location Collection Call No. Status   Hawaii Kai Public Library Adult Nonfiction 658.872 Pu Checked In Add Copy to MyList Hawaii State Library Business, Science & Technology 658.872 Pu Checked In Add Copy to MyList

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