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Black-and-white thinking : the burden of a binary brain in a complex world / Kevin Dutton.

by Dutton, Kevin, 1967- author.

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New York : Farrar, Straus and Giroux, 2021.

Categorization (Psychology) -- Popular works.

Social psychology -- Popular works.

Human behavior -- Popular works.

9780374110345 (hardcover) :

0374110344 (hardcover) :

viii, 386 pages : illustrations ; 24 cm

First American edition.

The categorization instinct -- A heap of trouble -- When categories collide -- The dark side of black and white -- The viewfinder principle -- The complexity of simplicity -- The rainbow that might have been -- The frame game -- Where there's a why there's a way -- Supersuasion -- Undercover influence : the secret science of getting what you want -- Redrawing the lines -- Postscript: The wisdom of radicals.

Several million years ago, natural selection equipped us with binary, black-and-white brains. This binary brain was highly adept at detecting risk: the ability to analyze threats and respond to changes in the sensory environment was essential to our survival as a species. Since then, the world has evolved-- but we, for the most part, haven't. Dutton shows that, while our instinct for categorization often encourages polarization, rigid thinking, and sometimes outright denialism, it is an essential component of the mental machinery we use to make sense of the world. -- adapted from jacket

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