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Item Information       Summary     More Content     More by this author     Murray, Brian H., 1968-     Subjects     Brand name products.     Trademark infringement.     Electronic commerce.     Product management.     Browse Catalog     by author:      Murray, Brian H., 1968-       by title:      Defending the brand ...         MARC Display

Defending the brand : aggressive strategies for protecting your brand in the online arena / Brian H. Murray. by Murray, Brian H., 1968- New York : AMACOM, c2004. Subjects Brand name products.   Trademark infringement.   Electronic commerce.   Product management. ISBN:  0814407544 : Description:  xvi, 268 p. : ill. ; 24 cm. Requests:  0   Copy/Holding information No Item Information

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