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Item Information   Holdings     Summary     More Content       More by this author     Doctoroff, Tom.     Subjects     Consumers -- China -- Attitudes.     Consumers' preferences -- China.     Intercultural communication -- China.     Communication and culture -- China.     Marketing -- China.     Browse Catalog     by author:      Doctoroff, Tom.       by title:      Billions : selling t...         MARC Display

Billions : selling to the new Chinese consumer / Tom Doctoroff. by Doctoroff, Tom. New York : Palgrave Macmillan, 2005. Subjects Consumers -- China -- Attitudes.   Consumers' preferences -- China.   Intercultural communication -- China.   Communication and culture -- China.   Marketing -- China. Electronic Resource http://www.loc.gov/catdir/enhancements/fy0625/2005049303-b.html Electronic Resource http://www.loc.gov/catdir/enhancements/fy0625/2005049303-d.html Electronic Resource http://www.loc.gov/catdir/enhancements/fy0625/2005049303-t.html ISBN:  1403971692 : Description:  xiii, 225 p. : ill. ; 25 cm. Edition:  1st ed. Requests:  0   Copy/Holding information Location Collection Call No. Status   Hana P/S Library Adult Nonfiction 658.8343 Do Checked In Add Copy to MyList

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