HSPLS site
Login
My List - 0
Help
Search
My Account
Databases
HI Newspaper
eBooks/Audiobooks
Learning
PC Reservation
Reading Program
Basic
Advanced
Power
History
Search:
Title Browse
Author Browse
Subject Browse
Best Seller Browse
Music Title Browse
Video/DVD Title Browse
Journal/Newspaper Title Browse
Serial Title Browse
Series Browse (includes Bestseller List)
General Keyword
Title Keyword
Author Keyword
Subject Keyword
Name Keyword
Series Keyword
Score Title Browse
Talking Book Title Browse
Awards Note Browse
Bib No.
Barcode
Refine Search
> You're searching:
HAWAII STATE PUBLIC LIBRARY SYSTEM
Item Information
Summary
More Content
More by this author
Lehane, Christopher.
Subjects
Marketing -- Management.
Crisis management.
Browse Catalog
by author:
Lehane, Christopher.
by title:
Masters of disaster ...
MARC Display
Masters of disaster : the ten commandments of damage control / Christopher Lehane, Mark Fabiani, Bill Guttentag.
by
Lehane, Christopher.
New York : Palgrave Macmillan, 2012.
Subjects
Marketing -- Management.
Crisis management.
ISBN:
9780230341807 (hbk.) :
0230341802 (hbk.) :
Description:
252 p. ; 25 cm.
Edition:
1st ed.
Contents:
Crisis as a state of nature -- Stop digging -- Do no harm -- Discipline -- Credibility -- Playing to win -- Commandment I : full disclosure -- Commandment II : speak to your core audience -- Commandment III : don't feed the fire -- Commandment IV : details matter -- Commandment V : hold your head high -- Commandment VI : be straight about what you know, what you don't know, and what you are going to do to fix the problem -- Commandment VII : respond with overwhelming force -- Commandment VIII : First in, first out -- Commandment IX : no swiftboating -- Commandment X : they dissemble, you destroy -- The damage control survival kit -- The user's manual.
Requests:
0
Summary:
Whether you're a politician caught with his pants down, a publicly traded company accused of accounting improprieties, a family-owned restaurant with a lousy Yelp review or just the guy in the corner cubicle who inadvertently pushed "reply all," a crisis doesn't have to be the make-or-break moment of your career. For those of us that aren't natural spin doctors, it's hard to resist the impulse to cover your tracks, lie, or act like nothing happened. But resist you must. Full of both lively personal anecdotes and hard-knuckled straight talk, this is a must-read for anyone who wants to emerge with their reputation intact.
Copy/Holding information
No Item Information
Horizon Information Portal 3.25_9884
© 2001-2013
SirsiDynix
All rights reserved.