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Item Information       Summary     More Content     More by this author     Rothfeder, Jeffrey.     Subjects     American Honda Motor Company.     Automobile industry and trade -- United States -- Management.     Browse Catalog     by author:      Rothfeder, Jeffrey.       by title:      Driving Honda [elect...         MARC Display

Driving Honda [electronic resource] : inside the world's most innovative car company / Jeffrey Rothfeder. by Rothfeder, Jeffrey. New York : Portfolio, 2014. Subjects American Honda Motor Company.   Automobile industry and trade -- United States -- Management. Electronic Resource http://hawaii.lib.overdrive.com/ContentDetails.htm?ID=48235E2A-0931-4E5E-846B-B7BBD66B1553 This title is available online; click here to access Electronic Resource http://images.contentreserve.com/ImageType-100/1523-1/{48235E2A-0931-4E5E-846B-B7BBD66B1553}Img100.jpg ISBN:  9781101601419 (electronic bk.) 1101601418 (electronic bk.) Description:  1 online resource. Requests:  0 Summary:  "In recent years Toyota has received more than its fair share of attention for its "lean" manufacturing model, its sales triumphs, and its infamous recalls. But when it comes to consistent excellence, archrival Honda is more admirable, and more interesting. Award-winning journalist Jeffrey Rothfeder digs deep into Honda's culture, management, and global strategy to find what makes the company tick. He offers a behind-the-scenes look at its revolutionary factory in Lincoln, Alabama, a paradigm of Honda's unique flexible manufacturing system. At Lincoln, several different types of cars can be produced on a single assembly line any given hour, and the compact plant manufactures up to 300,000 vehicles and engines a year, making it one of the world's most productive. Drawing on access to dozens of highlevel Honda executives, Rothfeder identifies the three core principles that every Honda employee shares, and shows how the company's flexible manufacturing model, unique supply chain management techniques, and unorthodox (and contentious) daily brainstorming meetings are just a few keys to its success. Rothfeder makes a convincing case that Honda should serve as the model for a manufacturing rebirth in America"--   Copy/Holding information No Item Information

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