HSPLS site	Login My List - 0 Help
	Search   My Account   Databases   HI Newspaper   eBooks/Audiobooks   Learning   PC Reservation   Reading Program

Basic Advanced Power History

Search:  Title BrowseAuthor BrowseSubject BrowseBest Seller BrowseMusic Title BrowseVideo/DVD Title BrowseJournal/Newspaper Title BrowseSerial Title BrowseSeries Browse (includes Bestseller List)General KeywordTitle KeywordAuthor KeywordSubject KeywordName KeywordSeries KeywordScore Title BrowseTalking Book Title BrowseAwards Note BrowseBib No.Barcode       Refine Search     > You're searching: HAWAII STATE PUBLIC LIBRARY SYSTEM

Item Information   Holdings     Summary     More Content       More by this author     Weltman, Josh, author.     Subjects     Advertising.     Advertising campaigns.     Persuasion (Psychology)     Browse Catalog     by author:      Weltman, Josh, author.       by title:      Seducing strangers :...         MARC Display

Seducing strangers : how to get people to buy what you're selling / Josh Weltman. by Weltman, Josh, author. New York : Workman Publishing, c2015. Subjects Advertising.   Advertising campaigns.   Persuasion (Psychology) ISBN:  9780761184959 : 0761184953 9780761181750 (pbk.) : 076118175X (pbk.) Description:  ix, 179 pages : illustrations ; 21 cm Requests:  0 Summary:  "Weltman identifies the four elements of selling--one of which is behind everything from a national television campaign to an email blast. There's the ad that makes people curious--want to know more? That creates a sense of urgency--limited time offer! That increases market share--why we're unique, or just better. And the ad that protects margins--thank you for your loyalty. And then Weltman explains how to employ these strategies, including: the six words that win business; the four kinds of stories; what to do if your product sucks; why lying in an ad will never pay off; why information reduces doubt; how to think like a force-multiplier; why different is better than better; why to remove jargon and acronyms and reveal ideas and relationships."--Amazon.com.   Copy/Holding information Location Collection Call No. Status Due Date   Aiea Public Library Adult Nonfiction 659.1 We Checked In   Add Copy to MyList Hawaii State Library Business, Science & Technology 659.1 We Lost 03/07/2023 Add Copy to MyList Hilo Public Library Adult Nonfiction 659.1 We Checked In   Add Copy to MyList CLOSED TEMPORARILY: Honokaa Public Library Adult Nonfiction 659.1 We Checked In   Add Copy to MyList Kaimuki Public Library Adult Nonfiction 659.1 We Checked In   Add Copy to MyList Kalihi-Palama Public Library Adult Nonfiction 659.1 We Checked In   Add Copy to MyList Kapolei Public Library Adult Nonfiction 659.1 We Checked In   Add Copy to MyList Lihue Public Library Adult Nonfiction 659.1 We Checked In   Add Copy to MyList Mililani Public Library Adult Nonfiction 659.1 We Lost 11/24/2023 Add Copy to MyList

Horizon Information Portal 3.25_9884

© 2001-2013 SirsiDynix All rights reserved.