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Guide to political campaigns in America / Paul S. Herrnson, editor in chief.

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Washington, D.C. : CQ Press, 2005.

Political campaigns -- United States.

Political campaigns -- Law and legislation -- United States.

Elections -- United States.

Voting -- United States.

Electronic Resource

http://www.loc.gov/catdir/toc/ecip0514/2005018123.html

1568028768 (alk. paper)

xviii, 457 p. : ill. ; 29 cm.

Pt. I. Overview of political campaigns. Election campaigns in the United States ; The evolution of political campaigns / Paul S. Herrnson -- pt. II. Laws and regulations governing campaigns. Laws governing suffrage / Barry C. Burden -- Voting and ballots / David C. Kimball -- Nomination politics : primary laws and party rules / Marni Ezra -- An overview of campaign finance law / Anthony Corrado -- pt. III. Voters and voting. Overview of the electorate and party identification / Peter F. Galderisi -- Voter turnout and vote choice / David E. Campbell -- pt. IV. The players. The candidates / Cherie D. Maestas and Cynthia R. Rugeley -- Campaign organization and political consultants / Stephen K. Medvic -- Political parties / Raymond J. La Raja -- Interest groups / Peter L. Francia -- The media / David A. Jones -- V. Campaigning. Strategic and tactical decisions in campaigns / David Dulio -- Campaigning for cash / Clyde Wilcox -- Polling and research / Robert M. Eisinger -- Campaign communications / Amy E. Jesperson -- Debates / Nathan S. Bigelow -- Voter mobilization / Jan E. Leighley and Tetsuya Matsubayashi --

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