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Item Information   Holdings     Summary     More Content       More by this author     Reason, Ben, 1972- author.     Subjects     Customer services.     Customer relations.     Browse Catalog     by author:      Reason, Ben, 1972- author.       by title:      Service design for b...         MARC Display

Service design for business : a practical guide to optimizing the customer experience / Ben Reason, Lavrans Løvlie, Melvin Brand Flu. by Reason, Ben, 1972- author. Hoboken, N.J. : John Wiley & Sons, Inc., c2016. Subjects Customer services.   Customer relations. ISBN:  9781118988923 1118988922 Description:  xi, 189 pages : illustrations ; 24 cm Contents:  Why service design -- Foundations : Three critical factors in service design -- The customer story : Understanding customers better provides the basis for customer-driven service improvement and innovation -- Business impact : Designing a service around customers' needs provides a new way to address age-old business challenges -- Organizational challenge : Using customer centricity to move your organization forward -- Tools. Requests:  0 Summary:  A guide for any organization that wants to move their customers to a more positive experience. The authors show how to transform your customer's experience and keep them engaged through the art of intentional service design.   Copy/Holding information Location Collection Call No. Status   Hawaii State Library Business, Science & Technology 658.812 Re Checked In Add Copy to MyList Kapolei Public Library Adult Nonfiction 658.812 Re Checked In Add Copy to MyList Koloa P/S Library Adult Nonfiction 658.812 Re Checked In Add Copy to MyList

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