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  • Hawkins, Del I.
     
     Subjects
     
  •  
  • Consumer behavior -- United States.
     
  •  
  • Market surveys -- United States.
     
  •  
  • Consumer behavior -- United States -- Case studies.
     
  •  
  • Market surveys -- United States -- Case studies.
     
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  •  Hawkins, Del I.
     
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  •  Consumer behavior : ...
     
     
     
     MARC Display
    Consumer behavior : implications for marketing strategy / Del I. Hawkins, Roger J. Best, Kenneth A. Coney.
    by Hawkins, Del I.
    Homewood, IL : Irwin, c1992.
    Subjects
  • Consumer behavior -- United States.
  •  
  • Market surveys -- United States.
  •  
  • Consumer behavior -- United States -- Case studies.
  •  
  • Market surveys -- United States -- Case studies.
  • ISBN: 
    0256094098 :
    Description: 
    xv, 674 p. : ill. (some col.) ; 26 cm.
    Edition: 
    5th ed.
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