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  • García Martínez, Antonio, author.
     
     Subjects
     
  •  
  • Internet industry.
     
  •  
  • Social media -- Marketing.
     
  •  
  • Online social networks.
     
  •  
  • Internet marketing.
     
  •  
  • Digital media.
     
  •  
  • Marketing -- Management.
     
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  •  García Martínez, Antonio, author.
     
      by title:
     
  •  
  •  Chaos monkeys : obsc...
     
     
     
     MARC Display
    Chaos monkeys : obscene fortune and random failure in Silicon Valley / Antonio García Martínez.
    by García Martínez, Antonio, author.
    View full image
    New York, NY : Harper, an imprint of HarperCollinsPublishers, c2016.
    Subjects
  • Internet industry.
  •  
  • Social media -- Marketing.
  •  
  • Online social networks.
  •  
  • Internet marketing.
  •  
  • Digital media.
  •  
  • Marketing -- Management.
  • ISBN: 
    9780062458193 (hardcover) :
    Description: 
    xi, 515 pages ; 24 cm
    Edition: 
    First edition.
    Contents: 
    Prologue: The garden of forking paths -- pt. 1. Disturbing the peace. The undertakers of capitalism ; The human attention exchange ; Knowing how to swim ; Abandoning the shipwreck -- pt. 2. Pseudorandomness. Let me see your war face ; Like marriage, but without the fucking ; Speed is a feature ; D-Day ; A conclave of angels ; The hill of sand ; Turning and turning in the widening gyre ; ¡No pasarán! ; The dog shit sandwich ; Victory ; Launching! ; Dates @Twitter ; Acquisition chicken ; Getting liked ; Getting poked ; The various futures of the forking paths ; Retweets are not endorsements ; The dotted line ; Endgame -- pt. 3. Move fast and break things. Boot camp ; Product masseur ; Google delenda est ; Leaping headlong ; One shot, one kill ; Twice bitten, thrice shy ; Ads five-oh ; The narcissism of privacy ; Are we savages or what? ; O Death ; The barbaric yawn ; Going public ; When the flying saucers fail to appear ; Monetizing the tumor ; The great awakening ; Barbarians at the gates ; IPA > IPO ; Initial public offering: a reevaluation ; Flash boys ; Full frontal Facebook ; Microsoft shrugged ; Ad majorem Facebook gloriam ; Adiós, Facebook ; Pandemonium lost -- Epilogue: Man plans and God laughs.
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    Summary: 
    "The industry provocateur behind such companies as Twitter and a nascent Facebook presents an irreverent exposé of life inside the tech bubble that traces his hedonist lifestyle against a backdrop of early social media and online marketing, sharing critical insights into how they are shaping today's world."--NoveList.
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    Copy/Holding information
    LocationCollectionCall No.Status 
    Aina Haina Public LibraryAdult Nonfiction338.761 GaChecked InAdd Copy to MyList
    Hawaii State LibraryBusiness, Science & Technology338.761 GaChecked InAdd Copy to MyList
    Kailua Public LibraryAdult Nonfiction338.761 GaChecked InAdd Copy to MyList
    Kapolei Public LibraryAdult Nonfiction338.761 GaChecked InAdd Copy to MyList
    Kihei Public LibraryAdult Nonfiction338.761 GaChecked InAdd Copy to MyList
    Mililani Public LibraryAdult Nonfiction338.761 GaChecked InAdd Copy to MyList
    Pahoa P/S LibraryAdult Nonfiction338.761 GaChecked InAdd Copy to MyList
    Pearl City Public LibraryAdult Nonfiction338.761 GaChecked InAdd Copy to MyList


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